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WE ARE LEVEL 2 BBBEE

Slide 1
Lead the change
before the change leads you.
Slide 2
We are what happens when
HR and Marketing fall in love.
Slide 3
Change management is an oxymoron.
We flipped the script to Strategic Change Marketing.
Slide 4
Conversations are
the smallest unit of culture.
Slide 5
Strategy and culture are
two sides of the same coin.
Slide 6
Facts tell, stories sell.
Slide 7
Organisations don’t change, people do.
Slide 8
The leaders always have
to go first.
Slide 9
Whatever you’re not changing,
you’re choosing.
Slide 1
Lead the change
before the change leads you.
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Even in high performing companies with clearly articulated strategies, only 29% of employees can correctly identify their company’s strategy out of 6 choices.

Source: Harvard Business Review

Even in high performing companies with clearly articulated strategies,

only 29% of employees can correctly identify their company’s strategy out of 6 choices.

Source: Harvard Business Review

Strategic Change Marketing isn’t just about communicating a strategy or contextualising a change. It’s about creating a shared journey, aligning hearts and minds, leveraging collective strengths and crafting a collective path towards a transformed future.

Tired of ‘Boom-Bust’ Tactics?

Get the Strategic Outcomes
You Deserve.

As an executive leading major change in a large, distributed organisation, your top priority is to influence mindsets and behaviors to align with your vision for the future.

Actuate made me re-think change management, big time.

Whether it’s a full-scale strategy and culture shift (our adored specialty), a mindset shift around issues like Gender-Based Violence & Diversity, Inclusion and Belonging, a sexier expression of your EVP, or a step- change in Customer Experience and Sales, you want to move beyond process change and reach the higher ground of mindset change.

You want alignment that drives performance, productivity and profitability. You want to do this in a progressive and creative way to make a legacy impact on your people. You want strategic outcomes, not just tactical boom and bust interventions that fade after the initial roadshow or cute video launch.

We understand the complexity and pain of navigating these challenges.

You know you need some kind of change management, but you don’t know what the best method is. You’ve tried many approaches, trends and partners in the past, and most have left you underwhelmed and frustrated. You’ve spent a fortune of time and money on programmes that are largely ignored or ineffective.

We know how frustrating this can be.

We believe that ‘change management’ is an oxymoron, and have flipped the script to create the unique process of ‘change marketing’, bringing your change to life in the minds, hearts and hands of your people. This drives measurable outcomes and makes you the hero of your change journey.

Over our proud 24-year history, we’ve used our setbacks and occasional award-winning victories to refine our marketing-led approach to change, to ensure that you get the measurable strategic outcomes you deserve. We guide you and your teams to combine your organisational insights with our experience to ensure 1+1=3. We don’t have all the answers, but we’ve remained committed to asking the right questions.

Unconventional approach. Extraordinary measurable outcomes.

We combine the latest in behavioural psychology, progressive, strengths-based change methodologies; and internal marketing and advertising deployment into what we call Strategic Change Marketing – a powerful combination that’s half logic, half magic. Our clients call it the lovechild of HR & Marketing.

They embedded themselves into our business, became part of the team and made themselves invaluable.

Our partnerships with clients we fall in love with, have positively impacted over 5 000 leaders and more than 250 000 employees on 3 continents and 25 countries.

Through our Strategic Change Marketing partnership, Actuate becomes more than just a supplier — we become a trusted guide to help you drive your organisational transformation, ensuring your success and enabling you to leave a lasting legacy.

What matters most is what our greatest clients say:

Award-winning and nothing less is our personal benchmark:

We create measurable positive outcomes for systems like yours:

When it’s all said and done:

The goal is not to do business with everybody who needs what you have. The goal is to do business with people who believe what you believe.